“Events” Items

Helping the Newspaper Industry See into the Future

Randy Bennett, a friend and industry colleague for more than 20 years, ran an interesting project at the Newspaper Association of America during his time as a vice president.  Randy created the Horizon Watching initiative, with the hopes of being a ‘early warning’ system for newspaper executives.

Task-force participants, including newspaper executives and NAA associate members, set out to help publishers understand the external strategic forces that will shape the future of their industry.

I was delighted to serve on the committee. It was an interesting group to work with and I loved looking at the future.  I’m not sure the group got a chance to make the impact that I hoped would be possible. Presstime, the NAA publication, wrote about the project about a year after it started.

Changing indicators mean different things in different markets. “There is no right answer,” said Howard Finberg, director of technology and information strategies at Central Newspapers Inc. in Phoenix. The important point, from the task-force perspective, is to grapple with the indicators and create a process for dealing with their business consequences.

I did argue this point as well, often in various meetings:

“We’re trying to challenge the industry to think differently,” Finberg explained, adding, “We have no right to survive.”

Crisis at San Francisco State: Instant Book

Going to school at San Francisco State University was a great and unusual journalism education.  What made it special was not the classroom work, which was good.  The real training was in covering the drama in the hallways, the excitement on the campus commons and the turmoil on the streets.  My journalism education was attending a college that saw the longest campus strike in United States history.  Here’s how the SFSU describes the strike, some forty years later:

…the five-month event defined the University’s core values of equity and social justice, laid the groundwork for establishment of the College of Ethnic Studies, and inspired the establishment of ethnic studies classes and programs at other universities throughout the country.

The Black Student Union and a coalition of other student groups known as the Third World Liberation Front (TWLF) led the strike, which began Nov. 6, 1968 and ended March 20, 1969. Clashes between the strikers and San Francisco Police tactical squads made national news. Students, faculty and community activists demanded equal access to public higher education, more senior faculty of color and a new curriculum that would embrace the history and culture of all people including ethnic minorities.

Those clashes between strikers and police were covered by professional and student journalists.  For students it was a great training ground, as you could compare your work against the professionals.  After the strike, a number of journalism students, most of whom worked on the journalism department’s newspaper Phoenix, wanted to publish a more interpretive look at events.

We decided to publish a magazine or “instant book”.  I was the publisher and editor.  But one of driving forces was Steve Toomajian.  His writing and hard work helped make the concept a reality.

We called the publication “Crisis at SF State.”  We got some money from a distributor, found a printer and published in the summer of 1969 [I think]. Actual dates have been lost. The book is still in a few libraries, but the publication mostly lost in the dustbin of history.  Here’s Stanford University’s library record:

Cover title: An interpretive look at San Francisco State College crisis… A collection of articles, essays, interviews, and photographs on the student strikes at San Francisco State College, 1968-1969.

I also put a copy in the library at The Poynter Institute. And I’ve posted a copy on this site.

Creating a Foundation to Support SND

One of the challenges of any journalism association is funding.  Not just year-to-year funding but long-term support.  In 1992 SND created the Society of Newspaper Design Foundation to become the research and educational arm of the society. I was named the foundation’s first president. It was my first attempt at non-profit fund-raising.

Beginning in 1993, some educational programs currently conducted by SND will be transferred to SND Foundation. Among those initially targeted to become Foundation projects: The Directory of Newspaper Graphics and Design Internships, Research Grant program, Travel Grant program and the Student Awards for Excellence in Newspaper Graphics and Design.

We didn’t do as much as we dreamed, but it was a start and the foundation continues today.

 

The Digital Future: The Next Technological Steps

At the request of John Oppedahl, my boss at Phoenix Newspapers, I wrote a very long memo about technology and the company’s newspapers, The Arizona Republic and the Phoenix Gazette.  The memo was 25 pages.

Technology influences the newspaper in many different ways: From offset presses controlled by computers to database programs that help circulation, independent components become part of an interdependent system.

This connection is the strongest between the newsrooms and production. We are linked, tied electronically by common systems, common needs and common problems. In the same way siblings share bloodlines, editorial and production share an electronic network of bits, bytes and data.

I wanted to outline what technologies the company needed to invest in.  I wrote about pagination, text editing systems, color systems, advertising needs and more.  I framed the report on the idea of a new newsroom.

More important than relationships between computer systems and more interesting than the technological feat of pagination is the way the newsrooms are organized to produce the newspaper. Using new technology to produce a newspaper in the same method utilized 20 years ago or 5 years ago is a tremendous waste of money, manpower and creativity.

The top of the memo has lovely saying: “Man plans, God laughs” -Old Yiddish saying

The complete memo can be read in this PDF.

Great Honor for a Student Journalist: Kilgore Award

In late summer, I received notice that I had won the  Barney Kilgore Award sponsored by the Sigma Delta Chi Foundation [later renamed as the Society of Professional Journalists Foundation].  The award included $2,500, which would be presented at the SDX national convention in November in Chicago.  The convention would present an opportunity that would change my life. Learn more about Barney Kilgore here.

In a statement of journalistic philosophy that accompanied my entry, I wrote “a good newsman and a good newspaper will provide the news with creativity, honesty and integrity.”  I also said:

A good newspaper must be aware of the changes in its community.  It must be able to present facts without fear or bias and interpret the news so that its readers can understand their every-changing and complex world.

Those words still work, 45 years later.  I also wrote:

For some people, newspapers are the only to government.

Sadly, too many people in too many cities have no daily newspapers and hence little access or oversight of their government officials.

 

The Graphics Editor Takes Charge

The Washington Journalism Review ran a story about how newspapers were turning to graphics [and graphics editors] to give readers new ways of getting information.  The late 1980s and early 1990s were exciting time for graphics editors, thanks in part to the influences of USA Today and the Chicago Tribune.

Improved presentation of information is clearly a response to market demand. At the most successful papers, graphics are grounded in journalism and not in decorative arts. Content, not design, comes first, graphics editors say.

One of the article’s authors, James K. Gentry, interviewed me for the article and I ended up being the lead for the story.  That is pretty heady stuff, even for me.

In 1974 assistant picture editor Howard Finberg took on the task of making the Chicago Tribune more visually appealing. “I was clearing the field of rocks and stumps,” he says of his pioneering position as graphics editor. “I don’t think anybody else was doing anything remotely similar at the time.”

Top management wanted more visual awareness from the newsroom staff. Finberg says they accomplished this through “daily evangelizing.” He wrote his job description as he went along. A good deal of what evolved was acting as liaison between the newsroom and art department.

What interests me about the article 30 years later is how the newspaper graphics editor job was a catalyst for change.  Graphics editors were the change agents in many newsroom.  Today, change agents, if there any left, are working in online departments.

Graphics have mostly disappeared in today’s newspapers — victims of lack of space, fewer artists and, perhaps, the disappearance of the graphics editors job.  Gentry and his co-author, Barbara Zang, conducted a survey of newspapers about the graphics editor role in newsrooms.  It would be interesting to do another survey to see what remains of the “informational graphics revolution.”

Gentry and Zang concluded the article with an interesting observation about management:

Redefinition of the manner in which news is presented will demand newsroom managers who can function in a constantly changing environment. “The better managers adapt, the others don’t,” says Dave Doucette of the Salinas Californian. “The success of managers, of papers, means the ability to change.”

Finberg, the self-proclaimed old man of graphics editors. says the next wave of graphics editors must be able to edit tighter and make decisions faster. “We have to make the best use of finite space,” he says. “Maybe a whole new type of editor is needed for the future.”

I guess we still need that new type of editor.

Chicago Tribune Launches Graphics Service

The launch of the Chicago Tribune Graphics Service [CTGS] provided an opportunity to learn about customer service and satisfaction.  With real money on the line and a desire to grow the number of clients, thinking beyond the Tribune’s own graphics propelled me into a touch of entrepreneurial journalism. It was my first “start-up” experience.

The graphic service is sold to daily newspapers across the country. The graphics all are illustrations that appeared in the Tribune, They are sold  through the Tribune Company Syndicate lnc. (formerly the Chicago Tribune-New York News).

Each week we would select 12 to 20 graphics that would be printed on slick paper that aided reproduction and express mailed to clients. In the first nine months of the service, the newspaper and the syndicate split $60,000 in revenue [$150,000 in 2013].

The in-house publication of the Tribune, the Little Trib, did a nice story about the CTGS.  I liked how they named the graphics desk staff.

But the early success came from hard work — from all those involved in the service: in the city newsroom, Finberg, Kathleen Naureckas, day graphics coordinator, and Marty Fischer, night graphics  coordinator, now had to consider not only which graphics would be best for the Tribune, but also be alert to which graphics should go into the package to subscribers.

Editor’s note: The timeline entry is taken from an article published in September, 1981. The timeline date refers to the launch of CTGS.

Chicago Tribune Newsroom Award Was Extra Sweet

When I worked at the Chicago Tribune, the newsroom had a special awards dinner every December.  Here’s where the top staffers received recognition [and a very nice check] for accomplishments during the year.  Prior to the ceremony, Joe Leonard, an assistant managing editor, told me to make sure Kathy Oakley got to the dinner.  Joe knew I was dating Kathy and that she had said that she wasn’t planning to attend the dinner.  Joe knew she would win the Johnrae Earl Award for editing.

Kathlyn E. Oakley, who currently occupies the late Mr. Earl’s position in the copy desk slot, was honored for her dedication to good editing, awareness of writers’ sensibilities and grace under deadline pressure.

I also won.  An award for professional performance.  The next year I would win again. Better still: Kathy and I got married.

Pagination: ASNE Asks the Experts

In the mid- 1990s, pagination was the hot topic for editors.  Most newspapers were starting on their journey to digitally produce the newspapers via computer terminals.  The American Society of Newspaper Editors {ASNE] and the Society of Newspaper Design [SND] collaborated on a project to help newsrooms deal with pagination issues.  I was one of a dozen experts who answered questions for a special report.

 

Poynter’s First E-Learning Course: A Test of Potentials

As Poynter’s Presidential Scholar, one of my tasks was to look at the viability of e-learning.  This fit within my portfolio of exploring the intersection of journalism, technology and training.  To help me [and Poynter] better understand the potential of online modules, I created one.  A chapter from Chip Scanlan’s textbook, “Reporting and Writing: Basics for the 21st Century” became the course material.

We adapted the text into a e-learning module that ran on the eCollege platform and asked the Poynter’s summer fellows to take the module and share their reaction.

We had three questions:
1. How does one build an effective e learning course?
2. What would be the commitment by the faculty [and others] to present the course?
3. What would be the reaction of the students to an online teaching experience?

I wrote a long memo to various Poynter folks, including Jim Naughton [president] and Karen Dunlap [dean] and included the results of a survey of the 15 summer program students who took the class.

…almost all [80%] said the course material was either effective or somewhat effective. Only one student had a negative response to the material. The effectiveness of the presentation was rated lower, with 60% of the students saying the course was effective or somewhat effective.

Of course, we didn’t have time to hire a designer, so the presentation was basic.

I believe our first online course was a success.

I believe that Poynter should quickly and confidently move to develop a series of online classes.

… I also want to acknowledge the support and enthusiasm of Chip Scanlan for this project.